Work
Spotify
Directing a promising new offering for Spotify
How do you grow from a streaming service into a world-class entertainment ecosystem? It began with exploring the possibilities of hi-fidelity audio as a new product category for Spotify and culminated with a go-to-market strategy based on a deep understanding of the music listening experience.
Spotify partnered with us to enter into the hi-fidelity category, unlocking the essence of the modern audiophile in order to design a next-level listening experience.